As a general music teacher, I handled many music CD’s during my lessons. Once I started using the iPod touch instead of CD’s, my lessons flowed a lot smoother. I tried to encourage fellow music teachers to adopt the new technology. (Attention). Some didn’t seem interested and continued using the old system. One did express an interest in using the iPod to access her music.
Keller’s ARCS model addresses attention, relevance, confidence, and satisfaction (Driscoll, 2005). To motivate teachers to change, a demonstration could be given at their workplace to show how convenient the technology is to use. (Relevance). After the teachers had a chance to use the technology, they would probably adopt it. (Confidence). Anyone who handles a lot of CD’s as I did in the past would gain (satisfaction) in having everything that they needed right at their fingertips.
Reference
Driscoll, M. P. (2005) Psychology of learning for instruction (3rd ed.). Boston, MA: Pearson Education, Inc.
Sonja,
ReplyDeleteGood example. It may also have been interesting to calculate the savings in both cost and time. This information may have changed the perception of some of your fellow employees.
Adam
HI Sonja,
ReplyDeleteYou keep me in suspense about whether the individual who showed an interest in using the iPod followed through or not. You got her attention as he or she may have seen the relevance. Were they confident enough to use it?
Thanks for sharing,
Soraya